Analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. Lab3 Marketing takes the guess work out of direct marketing. Let us worry about analyzing your customers and prospects buying behavior, so you can get back to the business of running your business.
Through our scientific approach to modeling, profiling and segmenting, we are able to help you create campaigns that pay for themselves many time over. Our tools offer solutions to not only list selection but also campaign design from marketing channels to images and language.