Welcome! If you’re here, you want to become a better blogger and I commend you. But, per the Take 3 format, I’ve only got 300 words to help you out so let’s get right to it! 1. Make Your Posts Easily Readable Remember, most people reading your posts are in a hurry. They want info and they want it quick.…
read moreHello everybody! It’s Preston the Intern reporting from the Lab again. Another few weeks have flown by and my time here will be up before I know it. Until then, I will continue to soak up as much information as I can. There truly is a science to marketing that I am exposed to while I intern here, and I’m…
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The Internet is peppered with blog posts about how to generate leads and get more customers through social media and rightfully so; it's a fantastic topic worth talking about. But I rarely (if ever) see posts about how to use social as a means to retain current customers. That’s astounding to me, especially considering what an amazing tool social media can be for…
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Hi there! Thanks for stopping by for a few unsolicited grammar tips. Let's get started! First of all, I'm going to skip the oft-mentioned mistakes like their vs. there vs. they’re and its vs. it’s, etc. If you don’t know those, please stop reading and Google them immediately...but don't forget to come back and finish this post. Also, remember that nobody’s perfect. Heck, I…
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What if I told you there's a super easy way to find content that’s proven to be sharable AND it will naturally boost your Page when you do it? Spoiler: I'm going to tell you exactly that. I know, there are figuratively a gazillion and one tools to curate content – many of which are fantastic and I use all…
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If you're new to Buffer, or even if you've been using it for a while, there are some time-saving features you may not be aware of. So, if you're into saving time, read on... 1. Use Buffer's Chrome Extension to quickly tweet an article with the image attached. According to SocialMediaExaminer.com, Tweets with images can result in a 150% increase in ReTweets. When…
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My Story So, it’s Friday night and me and the fam are going out to dinner. Being the super exciting suburban family that we are, we found ourselves faced with the very tough, all too common decision between Chili's and Applebee's. (You can follow me on Twitter for more thrilling ways to live vicariously through us.) My wife, the coupon…
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Don't be THAT guy. You know, the guy who publishes a blog post then sends out the same boring Tweet 100,000 times in 10 minutes to promote it? Yeah, don't be that guy. I mean, I get it; you want to milk every last click you can out of Twitter. We all want that. But there's a better way. By using…
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Plain and simple, online reviews are one of the easiest, most effective ways to drive more customers to your business. According to a 2014 study from BrightLocal, 88% of consumers trust online reviews as much as personal recommendations. That’s powerful. Having a nice stockpile of current, positive reviews can really pump up the bottom line for local businesses. So you…
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You’re probably not going to read every word of this post. I don’t expect you to. Really, if you’ve read every word so far, we’re off to an amazing start! But, that’s just not the way we consume web content anymore. We investigate to see if it’s worth our while first. In fact, a lot of people have probably already…
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