1. Advertise in a Clever Way
Big, well known businesses advertise to maintain name recognition and create future sales. A small business can’t afford to spend the same amount of money like big businesses. Instead, design your own advertisement to produce sales. One excellent way to achieve this is to always include an offer in your schedule advertisement, it’s an easy way for prospective customers to respond to it.
2. Affordable Version
Some customers are not willing to pay the established price for your products or services. A lot of customers are more interested in a low price than in getting the best quality product or service. You can evade losing sales to many of these customers by offering a smaller or stripped down version of your product or service at a price more attractive to their pockets.
3. Premium Version
Not all customers are looking for a cheap price but for the best quality out there. Most are willing to pay the established price to get a premium product or service. You can increase your average size product or service and your price by offering a more broad product or service or you can even combine numerous products or services in a special premium package offer for a superior price.
5. Cut Your Ads
Reduce the size of your ads so you can run more ads for the same cost. You may even be surprised to find that some of your short ads generate a better response than their longer versions. Plus, the more ads the more customers you can target.
