Pay-per-click campaigns can be a great resource for lead generation and converting sales on your website. If you believe your company could benefit from some sort of pay-per-click advertising, please consider letting Lab3 Marketing help you create and maintain your campaign.
At first glance, pay-per-click advertising may appear simple. Well, appearances can be deceptive. There is a veritable laundry list of elements to consider when creating a successful PPC campaign, including but not limited to:
- Intelligent campaign budgeting
- High quality keyword selection
- Advertisement copy writing
- A-B testing multiple ads
- Daily campaign tracking
- SEO friendly landing pages that convert
- Geo-targeting your ads (when necessary)
- PPC analytics tracking for quality keywords for your campaign as well as your website
Lab3 Marketing will handle all of this and in a manner that all of these elements are working together to make the most efficient, effective PPC campaign possible.